Evangel P, Author at Social Media Marketing | Digital Marketing Blog in India

What is Digital PR and How It Can Benefit Your Business?

The fast-evolving digital world has made it a necessity for businesses to find unique ways to engage with audience. Although conventional public...

281

Social Media

Maximizing ROI: Social Media Strategies for Small Businesses in 2024

Social media is an invaluable resource for any small business in the modern competitive digital landscape. The advent of new platforms and...

203

Search Engine Optimization (SEO).

AI vs. Human: Who’s Winning the Battle for Top Google Rankings?

Over the past years, there has been a growth of Artificial Intelligence (AI) in digital marketing, which has also transformed the Search...

275

Online Advertising

How to Improve Your Return on Ad Spend: Best Practices and Tips

Maximizing your return on ad spend (ROAS) is what every advertising campaign should aspire to do. ROAS is a major metric for...

280

Search Engine Optimization (SEO).

The Ultimate Guide to Optimizing Your Website for Voice Search

In today’s digital world, voice search is changing the way people find information. As voice-activated assistants like Siri, Alexa, and Google Assistant...

364

Social Media

Step-by-Step Guide to Conducting a Comprehensive Social Media Audit

A comprehensive social media audit is essential for brands seeking to maximize their social media strategy. By analyzing performance, engagement, and overall...

389

Content Marketing

How to Create Engaging Content for Your YouTube Audience

In the current digital environment, creating YouTube content is one of the most effective ways to reach and engage with an international...

432

Web

First Impressions Matter: How to Make Your Homepage Captivating

First things first: your homepage is the front door of your business. First impressions are important in personal interactions. Your homepage serves...